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Unconscious Bias

See on Scoop.itBounded Rationality and Beyond

Exploring Unconscious Bias by Howard Ross, Founder & Chief Learning Officer, Cook Ross, Inc. Consider this: Less than 15% of American men are over six foot tall, yet almost 60% of corporate CEOs are over six foot tall. Less than 4% of American men are over six foot, two inches tall, yet more than 36% of corporate CEOs are over six foot, two inches tall.1 Why does this happen? Clearly corporate boards of directors do not, when conducting a CEO search, send out a message to “get us a tall guy,” and yet the numbers speak for themselves. In fact, when corrected for age and gender, an inch of height is worth approximately $789 per year in salary!2 Similar patterns are true for Generals and Admirals in the Military, and even for Presidents of the United States. The last elected President whose height was below average was William McKinley in 1896, and he was “ridiculed in the press as ‘a little boy.’” 

See on cookross.com



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