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Learning about these 3 psychological biases could forever change how you go grocery shopping

See on Scoop.itBounded Rationality and Beyond

You’ve been warned. 

Don’t trust your grocer.

While they may seem reliable, the research suggests that grocery stores are only matched by casinos in their ability to make you do things against your own interest.

The unsettling truth about buying groceries is that from the second you walk through the breezy automatic doors, your brain comes face to face with a continuous, overwhelming desire to succumb to its most basic psychological responses.

Nearly all rational decision making goes out the window.

See on uk.businessinsider.com



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