See on Scoop.it – Bounded Rationality and Beyond
Amazingly, Cuddy, Dana R. Carney and Andy J. Yap of Columbia University found that high-power poses elevate the hormone testosterone (which is linked to power and dominance in the animal and human world) by 19 percent in both men and women and decreased the stress hormone cortisol (which can cause impaired immune functioning, hypertension and memory loss) by about 19 percent for both men and women. Amy Cuddy’s work as a social psychologist at Harvard Business School focuses on body language and how the poses people hold impact their sense of power, confidence and spirit — and how they will affect how well they do in challenging situations and ultimately in life. Cuddy’s research proves that when a person holds an expansive power pose — standing straight with hands on hips and stance widened, or sitting upright in a chair with legs uncrossed and a bright smile — the pose creates those same feelings of inner strength, authority and dynamic spirit that allow for positive, empowered behaviors.
Alessandro Cerboni
Knowledge Team 