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A World Without Nudges

See on Scoop.itBounded Rationality and Beyond

The increasing interest by Governments worldwide in “nudging” to promote behavioural change has not gone un-noticed by people opposed to any kind of Government intervention. Nudges, say those of an anti-Governmental or libertarian persuasion, are nannyish, dangerous and illiberal. This is conveniently forgetting, of course, that it’s not just Governments who use psychological biases and heuristics to influence behaviour – retailers, brands and advertisers have been doing it for years.
See on brianjuicerblog.wordpress.com



Time is real? I think not

agosto: 2015
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