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Quantum Cognition Could Predict ‘Irrational’ Human Behaviour – PsyBlog

See on Scoop.itBounded Rationality and Beyond

People’s behaviour seems irrational but is governed by quantum principles.

The brain may behave like a quantum computer to help us cope with the complexities of life, a new theory argues.

Quantum cognition may help explain why people’s behaviour can often seem so irrational.

Dr Zheng Joyce Wang, one of the study’s authors, said:

“We have accumulated so many paradoxical findings in the field of cognition, and especially in decision-making.

Whenever something comes up that isn’t consistent with classical theories, we often label it as ‘irrational.’

But from the perspective of quantum cognition, some findings aren’t irrational any more.

They’re consistent with quantum theory — and with how people really behave.”

Some researchers are focusing on the idea that the brain is a kind of quantum computer.

See on spring.org.uk



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